Quick Guide to Convert MP4 to WebM Using Adobe Media Encoder
Today, streaming videos directly to the web has become an integral part of how we consume content. Now, if you have MP4 files and you want to upload them across the web, the best way to easily play them with a fast loading time is to first convert them to the right format. While MP4 is a great video format, WebM is often the better choice for online streaming due to its optimized performance and compatibility with modern browsers.
In this article, learn how you can use Adobe Media Encoder to convert MP4 to WebM. Also, discover other alternatives that offer the same features but may be easier to use, more affordable, or even free. Ready to optimize your video content for web streaming? Read this article now!

Part 1. What is Adobe Media Encoder
Adobe Media Encoder is a professional video encoding software developed by Adobe, used primarily for converting and compressing media files into different formats. It was first introduced as part of Adobe Creative Suite and has evolved significantly since then. Now, as Adobe transitioned from the Creative Suite to its Creative Cloud subscription model, this Media Encoder became a core component of that package.
With this Media Encoder from Adobe, users can easily export video and audio projects to a variety of formats optimized for various devices, platforms, and internet services. Also, with this software app, users can easily change their media screen sizes and resolutions at hand and convert MP4 to WebM.
Main Features:
• Easily converts MP4 to WebM through its export features.
• Allows users to encode various video formats and screen sizes.
• Offers preset and customized settings for encoding bitrate, cropping, aspect ratios, and more.
• It can process and encode multiple video and audio files simultaneously.
• Works seamlessly with other Adobe products like Premiere Pro CC and After Effects CC.
• Supports output resolutions from HD 720p to 4K.
• Users can add, reorder, and adjust settings while files are in the encoding queue.
• Ensures videos are properly formatted for platforms like YouTube and Vimeo.
• Helps manage media files across Adobe applications for unified processing.
Part 2. How to Use Adobe Media Encoder to Convert MP4 to WebM
While Adobe Media Encoder offers a vast set of features for encodiong various video formats, the MP4 to WebM conversion can only be possible with the help of third-party plug-ins like the Fnord WebM plug-in. The main reason for this is that this Media Encoder from Adobe does not natively support WebM. But, with the software’s user-friendly interface and seamless integration with third-party plug-ins, users can easily convert their MP4 files to WebM formats.
Here’s how you can use Adobe Media Encoder to convert MP4 to WebM:
Step 1. First, you need to have your Adobe Media Encoder ready on your computer device. If you don’t have one, you can download and install it.
Step 2. Next, you need to install a Fnord WebM plug-in in order for the WebM format to be available in the export option on your Adobe Media Encoder.

Step 3. Now, open your MP4 video with Adobe Media Encoder and click on the Output Format drop-down option.

Step 4. Under the list, choose WebM as your output format for your imported MP4 file.

There you have it! Easy right? However, you just need to install a Fnord WebM plug-in in order to easily convert MP4 to WebM. Nevertheless, it’s an effective way for your WebM conversion needs, so if you’re using Adobe Media Encoder on your device, then follow these steps and start converting now!
Part 3. Adobe Media Encoder Best Alternative
Now, if you’re using Adobe Media Encoder and you don’t have a Fnord WebM plug-in, don’t worry! There are various alternatives that will allow you to easily and effectively convert MP4 to WebM. Lastly, with these alternatives, you don’t need other third-party plug-ins.
FVC Free Video Converter Online
First on the list of the best alternatives for Adobe Media Encoder is the FVC Free Video Converter Online. Compared to Adobe Media Encoder, this tool is web-based and 100% free, but don’t judge it yet. Despite its free service, users can directly and easily convert MP4 to WebM without a hassle. Users only need to import the MP4 file that they need to convert, and then, with the tool’s extensive support for various video formats, they can easily convert their MP4 files to WebM seamlessly.
Main Features:
• Converts any video and audio formats, including WebM, MP4, MOV, MKV, AVI, M4V, FLV, WMV, VOB, MPG3, GP, GIF, and more.
• Allows users to edit the video bitrate, sample, frame rate, as well as the resolution of their video.
• Offers adjust settings for audio bitrate, sample rate, frame rate, resolution, volume and more.
• Supports Batch conversion for converting multiple MP4 files to WebM.
• Web-based, compatible with most devices and various operating systems.
Here’s a guide on how to convert MP4 to WebM using the FVC Free Video Converter Online:
Step 1. First, on your web browser, access the FVC Free Video Converter Online.
Step 2. Second, once you’ve accessed it, click on the Add Files button. This way, you can easily import the MP4 file that you want to convert to WebM.

Step 3. Lastly, choose the WebM below as your output format and click on the Convert button to start the conversion process.

FVC Free Video Converter Online is truly a great alternative for Adobe Media Encoder in terms of converting MP4 to WebM. Its user-friendly, intuitive interface and wide support of video formats make it stand out compared to others. Lastly, it’s free and can easily be accessed on the web, so you don’t need to undergo the downloading and installing process.
Aiseesoft Video Converter Ultimate
In case you’re looking for an all-in-one solution for your conversion needs, specifically with MP4 to WebM conversion, Aiseesoft Video Converter Ultimate is the best option for you. This video converter software app allows you to convert various audio and video formats. Moreover, you can enjoy its speedy conversion process and support to maintain the visual integrity of the converted video since it utilizes the latest converting and enhancing engine. Lastly, the tool has a very intuitive and simple interface, allowing you to easily navigate its features, especially in converting MP4 to WebM.
Main Features:
• Converts videos/audio to 1,000+ formats, including WebM, MP4, AVI, MOV, WMV, MP3, FLAC, and WMA, and supports HD, 4K, 5K, and 8K resolutions.
• Utilizes Blu-Hyper technology for CPU and GPU acceleration, offering up to 120X faster video conversion, particularly for 8K/4K/HD.
• Supports converting multiple files simultaneously with one click.
• Intuitive and easy-to-navigate interface.
Here’s a guide on how to convert MP4 to WebM using the Aiseesoft Video Converter Ultimate:
Step 1. Download and install the Aiseesoft Video Converter Ultimate on your computer device.
Step 2. Click on the Add Files button to import the MP4 file that you want to convert into WebM.

Step 3. Now, click on the Output Format below, and under the Video tab, choose WebM. Once done, click on the Convert All button below.

If you’re looking for an Adobe Media Encoder alternative that offers an array of other conversion features aside from MP4 to WebM, Aiseesoft Video Converter Ultimate is the ultimate solution. Moreover, you can enjoy a range of extra tools, video and audio editing, and enhancement features, all in one platform.
HandBrake
HandBrake is an open-source video conversion tool that can be used by multiple operating systems, like Windows, Mac, and Linux. It’s free and can cater to a wide range of formats for conversion. This includes converting MP4 to WebM format. Moreover, it’s free and easy to use due to its simple yet very intuitive interface.
Main Features:
• Converts a wide range of video formats, including MP4 to WebM.
• Offers built-in device presets for quick conversion.
• Supports batch conversion for multiple files.
• Open-source and free to use.
Here’s a guide on how to convert MP4 to WebM using the Aiseesoft Video Converter Ultimate:
Step 1. First, download and install HandBrake on your computer.
Step 2. Next, click on the Open Video file to import the MP4 file that you want to convert to WebM.

Step 3. Now, click on the Format below and choose WebM. After that, click on the Browser below to directly save the converted WebM file to your computer device.

HandBrake’s open-source feature makes it unique among other Adobe Media Encoder alternatives for converting MP4 to WebM. However, its interface feels outdated, and the encoding process takes some time, yet it is still a great alternative solution.
Part 4. Comparison of 3 Adobe Media Encoder Alternatives
Here’s a close comparison between the three alternative tools for Adobe Media Encoder when it comes to converting MP4 to WebM:
Part 5. FAQs about Converting MP4 to WebM Using Adobe Media Encoder
Can I convert MP4 to WebM directly in Adobe Media Encoder?
No. Adobe Media Encoder does not natively support WebM as an export format. However, you can install a third-party plug-in, such as the Fnord WebM plug-in, to enable MP4 to WebM conversion on Adobe Media Encoder.
Is there a free way to convert MP4 to WebM without using Adobe Media Encoder?
Yes. There are free alternatives like HandBrake and FVC Free Video Converter Online. HandBrake is an open-source tool that works across multiple operating systems, while FVC Free Video Converter Online is a web-based tool requiring no installation.
Does Adobe Media Encoder support batch conversion for MP4 to WebM?
Yes. Adobe Media Encoder supports batch conversion, but you will need the WebM plug-in installed. With the plug-in, you can queue multiple MP4 files and convert them all to WebM format simultaneously.
Conclusion
Now that you know how exactly to use Adobe Media Encoder to convert MP4 to WebM, you can easily turn your MP4 files into a format that would make your video load faster on the web. Meanwhile, if you’re looking for a straightforward solution to convert your MP4 files to WebM, you can try the three alternatives mentioned in this article. So, what are you waiting for? Let’s get started!