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Learn the Twitter, Instagram, and TikTok Video Length Standards

Do you want to know the video length standard of each platform, like TikTok, Twitter, and Instagram? Then the best you can do is to read this informative post. We will provide all the details you can discover regarding the maximum video length for each platform. In addition, this post will provide the methods to cut the video length using video editing software. This way, you will know how to cut your videos before posting them on various social media platforms. To learn all the details, read this post from start to end.

Video Length Information

Part 1. Video Length Standard for Instagram

Instagram is one of the most commonly-used social media platforms nowadays. It is suitable for posting photos, stories, and more. It is also a communication platform that lets you communicate with other users. In this part, you will learn all the details about the Instagram video length standard. See additional information below.

Instagram Video Length

IG Post Video Length

When we talk about the in-feed video post, these are the videos you can encounter while scrolling. The instagram video length is up to 60 seconds long or 1 minute.

Instagram Stories

If you want to upload or post a video on your Instagram story, you can upload it with a maximum video length of 15 seconds. If you want to post longer videos on your Instagram story, you can upload many 15 seconds of video clips. You can also post various ads on IG stories, but the video length is still 15 seconds long.

Instagram Live Videos

You can also share live videos on Instagram. Instagram live video length is up to 1 hour long.

Instagram TV

You may now use Instagram's latest function, which is. Instagram TV, or IGTV, is a platform to replace traditional TV. Therefore you can submit lengthy videos up to 60 minutes in duration. Users can start watching the videos as soon as they launch the sub-app. Also, all of the videos on IGTV are vertical because that format is most effective for the mobile-only platform.

These are the Instagram max video length on stories, in-feed video posts, line videos, and IGTV.

Part 2. Video Length Standard for TikTok

Before, a TikTok video's average length was only 15 seconds. The early appeal of the app included a brief video. They kept scrolling for more because it provided quick, engaging videos. The 15-second time limit, however, was only in place for roughly a year. The ByteDance Company-owned app increased its maximum video duration to one minute in 2017 and three minutes in 2021.

Now, TikTok has a maximum video length of 10 minutes long. This way, users can upload a longer video. However, there are many things you need to consider. Always remember that users prefer bite-sized content. It means that posting a short video is better than a longer video.

TikTok Video Length

Part 3. Video Length Standard for Twitter

The Twitter application is the perfect platform if you prefer posting shorter videos. The maximum video length it can provide is up to 140 seconds or 2 minutes, and 20 seconds long. Posting video ads have the same duration. For additional information, the video will automatically loop when posting a video with less than 7 seconds. It means that your video will turn into GIF. One of the keys to audience minds and hearts is GIFs. Furthermore, the best video length for Twitter is around 44 seconds. It is enough time to grab viewers’ attention.

Twitter Video Length

Part 4. How to Cut Video Length for These Platforms

After knowing the maximum length of each social media platform, you can already know the length requirement when posting a video. But the question is, how to cut a video to the desired length? We will introduce you to the Video Converter Ultimate if that concerns you. Video Converter Ultimate is a program to shorten a video for TikTok, Twitter, Instagram, and other platforms. It lets you cut or trim your video to your desired length. Also, the program allows you to cut videos with straightforward methods during the cutting process. This way, skilled and non-professional users can operate this video editing software. It also has an easy-to-understand interface, which is easier to comprehend.

Moreover, Video Converter Ultimate is available on any device, mainly Windows and Mac computers. So, whether you are a Mac or Windows user, you can easily download and use it for cutting videos. Furthermore, the program supports various output formats. You can save your final output on MP4, MKV, AVI, MOV, and more. You can also adjust your video's resolution and quality to make it more appealing. Aside from that, when saving the edited video, the program won’t put disturbing elements on your video like watermarks, logos, stickers, and more.

Step 1. Click the Download button below to access the Video Converter Ultimate on your Mac or Windows computers. After that, run the program when the installation process is done.

Step 2. Afterward, the main interface will pop up on the computer screen. Click the Toolbox option on the top part interface. Then, various tools will show up and select the Video Trimmer tool.

Cut Toolbox Video Trimmer

Step 3. Then, another interface will appear on the computer screen. To add the video you want to shorten, click the + icon. This way, the file folder will appear and select the video.

Plus Icon Add Video

Step 4. You can freely cut your video by adjusting or dragging the video play head. Adjust the edge of the video based on your preference.

Control Video Play Head

Step 5. To make other changes to the video, go to Output Settings. This setting allows you to change the video’s resolution, quality, frame rate, output formats, and other parameters. Then, click OK.

Output Settings Other Changes

Step 6. When you are satisfied with your video, click the Export button. After the exporting process, you can save the video from this video trimmer on your computer. Then, you can use the video to post on various social media platforms.

Export Save Video Computer

Part 5. FAQs about Video Length of Social Network Service Platforms

1. How long should a Snapchat video be?

If you are referring to the regular post, 10 seconds is the maximum video length. But if you want to buy an ad, the most extended video is 3 minutes.

2. What is the maximum length of a video on Facebook?

The video length limit for Facebook, including the ads, is 240 minutes (4 hours). In terms of optimal video length, it is 15 seconds to 3+ minutes long.

3. What is the best length for a TikTok video?

The ideal length for a TikTok video is 10 to 15 seconds. It is enough to get the attention of the viewers.

Conclusion

With the help of this article, you have discovered the video length standard for each social network service platform. It includes TikTok, Twitter, and Instagram. In addition, the article taught you how to cut video length using Video Converter Ultimate. So, if you want to shorten the length of your video for social media, use this offline program. Its simple interface and steps will help you cut your videos easily and quickly.

Aria DavisMar 16, 2023

Excellent

Rating: 4.8 / 5 (based on 428 votes)